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As chat-based shopping gains traction, WhatsApp commerce is fast becoming South Africa’s new digital storefront.

Shopping habits have changed dramatically in recent years. Customers now expect convenience, speed and the freedom to connect with brands in the digital spaces they already trust. In South Africa, that space is WhatsApp. As the country’s most commonly used

As chat-based shopping gains traction, WhatsApp commerce is fast becoming South Africa’s new digital storefront. Read More »

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